AI Marketing Assessment

Can you outthink AI?

Real marketing strategy challenges. AI coaching built in. See how your work compares to Claude's baseline — and learn where humans still win.

🔍 Need More Context?

Real strategists ask clarifying questions before jumping in. Click any question to get additional intel — just like you would in a real interview. You get 3 questions max.

3 questions remaining

🤖 AI Strategy Coach — How to Approach This

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Recommended: 1-2 hours

Your Answer

4-page max. Use whatever tools you want. The baseline was generated by Claude, so pasting this into AI gets you a tie at best.

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Max ~2,000 words

✍ Writing Coach — Prompts to Use Right Now

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1 Start with the contrarian take

Claude always gives the safe answer. Lead with your most surprising recommendation.

Prompt for Claude: "Give me the most conventional strategy for [this challenge]. Now give me 3 approaches that would make a domain expert say 'I hadn't thought of that.'"

2 Add the numbers Claude can't

Claude generates plausible numbers. You should use REAL benchmarks from your experience or research.

Prompt for Claude: "What are the actual industry benchmarks for [metric] in [industry]? Give me sources I can verify, not estimates."

3 The "only a human knows" test

Before submitting, ask: is there anything in my answer that ONLY someone with real experience would know? If not, Claude wins.

Prompt for Claude: "Read my draft and highlight every claim that sounds like generic AI output. Be ruthless. What would a hiring manager flag as 'this person just used ChatGPT'?"

4 Polish with AI, don't write with it

The winning workflow: draft your ideas rough (even voice memos), then use AI to restructure and tighten.

Prompt for Claude: "Restructure this for an executive audience. Lead with insights, not context. Keep my voice and ideas, improve the packaging. Cut anything that sounds like filler."
Key insight: The candidates who beat AI don't avoid AI — they use it as a sharpening tool. They draft from experience, then use AI to pressure-test, restructure, and polish. The ones who lose let AI draft from scratch.
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🤖 Your AI Approach (Counts toward AI Fluency score)

Show us you're AI-native. Describe how you used AI tools to develop your answer. This isn't about whether you used AI — it's about whether you used it well.

Why this matters: Any candidate can paste a brief into ChatGPT. We want to see how you orchestrate AI tools — when you trust them, when you override them, and what unique judgment you bring. This is the skill that separates an AI-native professional from someone who uses AI as a crutch.

The Reveal

Your answer vs. Claude's — blind-scored on 5 dimensions

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Your Submission
AI
Claude's Baseline
Score Breakdown
Final Score
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Your #1 Takeaway

Your Score Breakdown

How you performed on each dimension — and exactly how to improve.

Prompt Playbook

Your top 3 prompts to use in any marketing challenge — copy these and keep them.

Your AI-Native Learning Track

You've completed one challenge. Here's how to keep building your skills.

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Challenge Completed

You now know how Claude approaches this type of problem — and where you can beat it.

Try a Different Marketing Discipline

Each challenge tests different AI skills. A paid media plan requires different AI fluency than a content strategy.

Practice the Override Skill

The highest scorers use AI to generate a first draft, then systematically override it with domain expertise. Try this: take Claude's baseline above, identify 5 things it got wrong, and rewrite only those sections.

Build Your AI Toolkit

Top performers don't just use one AI tool. They combine Claude for strategy, Perplexity for research, and specialized tools for their domain. Document your workflow — it's becoming a career asset.